Trevello has announced its "Trevello Regionals" series for 2023, which are set to take place across nine Canadian cities.
This year's event promises a "refreshing twist on the traditional format," with a heightened focus on enhancing engagement opportunities between advisors and partners, according to a press release on Wednesday (Sept. 20).
Trevello's Regionals have long been a cornerstone of professional development and networking within the travel industry.
However, after conducting extensive needs assessments and feedback sessions with advisors, the host agency discovered a strong desire for increased interaction with our partners.
In response to this input, "we are proud to unveil a brand-new approach for this year's Trevello Regionals," the company said.
While three cities – Toronto, Ottawa, and Vancouver – will continue to host the tried-and-true trade show and presentation format, the remaining six – Edmonton, Calgary, Saskatoon, Halifax, St. John’s, and Moncton – will introduce a unique and immersive experience.
Participants will have the opportunity to engage in hands-on activities such as cooking classes and visits to Indigenous farms, creating an atmosphere of fun, learning, and collaboration.
This strategy is "meticulously crafted to foster deeper bonds between advisors and partners, facilitating more profound interactions and quality time spent together," the host agency said.
"Trevello Regionals 2023 is dedicated to the cultivation of enduring relationships and the promotion of fruitful exchanges."
Zeina Gedeon, CEO of Trevello Travel Group, shared her thoughts on the new approach.
"Trevello Regionals 2023 represents a pivotal moment in our journey. We're excited to usher in a new era of collaboration and connection within the travel industry," Gedeon stated.
In addition to this, Trevello Regionals has a series of consumer events in 2023. Following the successful conclusion of events in Ottawa, Toronto, and Vancouver, the company is gearing up for six more regional experiences throughout October.